You can barely turn a page in any magazine, watch TV or go online without someone expounding the evils of sugar. It has become the latest in a long line of dietary no-no's, sharing the limelight (or should that be line-up) with such things as fags, booze, salt and lard. And not without good reason.
Most people eat processed food. Most processed food has a sugar content. This leads to unwitting over-consumption of sugar which in turn leads to weight-gain and all the associated health risks that brings. It is not overstating things to say sugar is fuelling the unprecedented rise in obesity in 'developed' countries.
But a shift is happening. Slowly but surely, people are becoming increasingly anti-sugar, looking instead for healthier alternatives. Many turn to artificial sweeteners such as aspartame. While these are a definite improvement over sugar, they are cheaply produced chemicals and may bring with them other health issues. If you want a sugar replacement without baggage, our range of naturally sourced sweeteners, though not cheap, will give you your sweetness hit with zero sour aftertaste.